Objectives
LGC wanted to showcase their ‘Smart’ warehouse and distribution centre that was bespoke built in the woodlands of Germany. The facility offers unparalleled quality in the development, storage and global distribution of best in class reference products.
Approach
How do you make a warehouse sexy? Perspective. DigitalParade approached this project from angles... literally. We came from the sky by drone, hung off the internal roofs, got inside the machinery, endured temperatures as low as -80c, and brought audiences into the inner workings of the facility. Visual, audio, graphic overlays and voice overs offers the viewer 4 layers of detail for an immersive experience.
Results
We produced two premium videos with multiple perspectives highlighting the key features of the facility from the macro to the micro, featured on the LGC website. Each video was produced in 9 languages with high quality voice overs.
