2018 - Year of the Digital Dog

2018 - Year of the Digital Dog

Paws pruned, teeth sharpened, tail pointed and eyes focussed.

DigitalParade is ready for another big year.

2018 ushers in some exciting developments for the agency, as we’ve secured a new online and offline home. Our brand spanking new website will give you a peak through the looking glass at some of the creative and integrated projects we’ve been busy delivering for our clients across the UK, EMEA, APAC and North America so far. You’ll also get a view of our extended services, some of which may be a good fit for your communication plans this year.

In addition to our London home, we’ve moved into another new office, bang in the city centre of the ‘Style mile’ of Glasgow, on Buchanan street. This move enables us to accommodate our growing team and to continue effectively supporting our expanding client requirements across web, social media and video.

In a bid to strive for excellence in delivery, we’ve made formal arrangements with analytics insights providers such as Followerwonk and Buzzsumo to ensure we are delivering bleeding edge content insights and strategies.

In 2018 we continue to remain anchored into the UK digital marketing community with membership and roles within the British Interactive Media Association (BIMA) and The Business Marketing Club (BMC), ensuring that we are not only kept abreast of the latest developments in our sector, but can also influence the shape of the industry.  This allows us to keep our client’s up to pace with any developments also, to make sure you’re kept on track with best practice.

Beyond the buzz word predictions of ‘how big AR and VR’ are going to be this year, and the need for ‘mobile first’ approaches in 2018, you can keep an eye on what matters most in the industry via our blog and social channels across Twitter, Facebook, LinkedIn and Instagram. We’ll be sharing useful insights and advice on topics such as integrating video into your customer led content strategy, how to make your digital channels support each other for overall success and much more.

GDPR is of course a certainty for all marketeers to consider this year, especially as we sprint towards the May deadline for compliance; make sure you’re up to speed with what it means for your business with this handy guide from B2B Marketing.

Our objective as a creative digital agency has and always will be to deliver meaningful audience engagements to our clients, offering genuine business results.  We focus on Digital Marketing, Social Media, Video production, and above all else, content strategy. 

If you would like to talk to us about your requirements for the coming year, get in touch and we’ll help you develop a thought out digital approach for your brand ambitions in 2018 hello@digitalparade.com