What has Love Island taught marketers? 

Love Island is a reality tv show were participants compete against each other in finding ‘true love’… and to win a £50,000 cash prize!

People remember how you make them feel, not what you tell them

Everybody loves a good story. They evoke emotional responses, allow us to experience and learn, and connect us with one another.

The FIFA World Cup - football by numbers

With the 2018 FIFA World Cup half way done, it is time to take a look at some of the observations we’ve made during the recent football-filled weeks.

Video Marketing - The compulsory content format for Brand Engagement

In the recent years video marketing has become an increasingly important part of a business’s content marketing strategy.

The Brexit Consortium

ONLY two things in life, it is claimed, are certain: death and taxes. To those two certainties we must, for now, add a third: Brexit.